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The goal, in partnership with SOMNIA Network, was to create a unique event that successfully merged the high-energy worlds of blockchain gaming and entertainment with a fun, sporty, and party atmosphere. The venue needed to simultaneously host structured networking and panel discussions.
W3B GLOBAL fully activated the space with a dynamic basketball theme, meticulously designing dedicated zones including a functional half basketball court, an AR photobooth, a party room, and a professional panel stage. We strategically managed the logistics and presence of celebrity guests—NBA player Tristan Thompson and DJ Soda.
Somnia House was a massive success with the 800+ attendees throughout the event, delivering on its promise of a memorable, multi-layered experience. Attendees moved seamlessly between the high-level panel discussions and the active, fun zones, enjoying direct engagement with the event's basketball theme and celebrity guests. The strategic activation of the space—including the AR photobooth and the half-court—perfectly utilized the theme to drive community interaction and social buzz.
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